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Blur Optics Motocross Goggles

Blur Optics Motocross Gear, Blur Optics Dirt Bike Gear and Accessories

Looking for outstanding motocross goggles? With BTO Sports, you’ve come to the perfect place. Blur Optics Goggles have quickly become an industry leader, and should remain so for decades to come. Their standards of quality and innovation have not been matched by anyone. With their legendary Dragon NFX goggles and wildly popular MDX goggles, they will be at the top of the podiums for years to come. And we have them all right here at BTO Sports!


Blur Brand

Blur Optics Motocross Goggles


Blur Optics makes quality MX goggles and sunglasses. They are a true-blue MX company under the direction of O’Neal- legendary motocross pioneers. In the late 1960’s America was formally introduced to Motocross when the Europeans came over to ride near Jims home just outside of LA in Simi Valley, CA at the Corriganville Movie Ranch which was also known as Hopetown.

In 1970, Jim began attending his races with some spare tires and parts to sell to local riders. Jim’s first big product was Preston Petty fenders. “Those Fenders were hot. Off Road racing was just getting serious and everyone needed the better parts, apparel and accessories to compete. My first big sponsor was Andy Kolbe. Without the help of Andy and Preston, I might still be working in the local liquor store or flipping burgers at McDonald’s.” It was then that Jim O’Neal Distributing Inc. was born.

The Blur Optics Story

“It wasn’t about making money. Our drive was really about finding and creating better products to race with. If we could help improve the sport and make a little money doing it, then that was great.” The company grew from the back of Jims Van, to his garage at home to industrial buildings that just continued to expand and expand in size. The product line grew too. Oneal and Blur Optics have gone from rrom roughly 120 part numbers in 1970 to over 12,000 products today.

“We learned a lot along the way, surviving three bad recessions. O’Neal became a distributor of other peoples’ products and we never stopped our continued focus on the ongoing development of our own product line. Nearly 20 years ago, Jim decided to take on some partners with experience. At that time, he had done business with Frank Kashare for over 10 years. Frank, was supplying O’Neal with some parts for moto and was also a licensee of our popular Azonic brand of bicycle parts, apparel and accessories. Larry Glover was a racer and former distributor of our products in both Saudi Arabia and Guatemala. Larry Glover now resides in the U.K. and helps to oversee our International sales and marketing efforts. The partners combined with Justin Duganne, our General Manager, have been with the company for nearly 20 years and this new Team allowed our sales to simply explode.”

O’Neal USA has expanded and now has five brands that are pushed in different disciplines of various sports. Their Azonic brand was founded in 1989 and produces high end, quality, bicycle parts, apparel and accessories as well as select goods for upper end motocross use. The company also launched an eyewear line by the name of Blur Optics nearly 18 years ago. Under the Blur badge O’Neal sells, Goggles and Sunglasses as well as casual wear. Later FOUR was introduced and was the first line of special protective gear specific for the ATV market. And Rockhard helmets was launched in 2007 and focuses on very limited edition music and culture inspired graphics which have included partner artists and icons such as ACDC, KISS, Elvis and Evel Knievel among many others. “We have some great young dedicated people who have helped us launch and grow these brands. Some of the art guys and I get the chance to test the products together by going out riding and racing on a regular basis.”

*It's time to take a look and see things more clearly. Blur Optics products are crafted using premium materials for optimal vision on and off the bike. In any condition and along any terrain, Blur is sure to allow you to Stay Focused and keep your eye on the prize!

Blur Optics MX Goggles

The B-Flex Goggle from Blur Optics is the one that riders want most. It sports a Poly-Flex Urethane Frame and perimeter ventilation for comfort all day. It also boasts a Contoured, Hydrophilic Face foam and a Double Buckle. Nice! Add to that a high-quality woven strap with silicone and replacement lenses/tearoffs and you quickly see why it is the flagship motocross goggle for Blur Optics. And we have them right here at BTO Sports!

A few words on Goggle Cleaning: To clean your Blur Optics goggles, spray cleaning solution onto the front of your lens only. Use a Micro-Fiber rag to gently blot and gently wipe away any remaining moisture from the front of the lens. Never wipe the inside of your goggle lens. If moisture gets on the inside of the lens, gently dab the spot with your Micro-Fiber rag until clear. Wiping the inside of a goggle lens may damage the anti-fog coating on the inside- use caution!

And that is just one of the many MX possibilities from Blur Optics. So when it comes to rad motocross goggles- they carefully created what you need. And here at BTO Sports- we HAVE what you need. Do not delay- shop right here and right now! Get the latest Blur Optics goggles and gain your edge for your next race!

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