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Creators of cutting-edge dirt bike riding pants, jerseys, gloves, and protection gear.
THE OBJECTIVE: To create a look, feel and vibe that transcends all that is current in our perspective marketplace. To push product performance limits past present standards using new technology and design solutions.
Achieve a level of dominance over the competition never before held by a brand or athlete. Help the Youth of the Universe achieve their goals and live out their dreams.
Now collectively as a team and a family, Seven will continue to push the boundaries, just as James Stewart has done his entire career. Seven – Redefining Limits..

Innovation in Every Stitch
Everything produced by Seven MX is designed with the express intent of pushing the boundaries of what dirt bike riding gear can be. Seven is known for providing unparalleled comfort, protection, and style. Constantly pushing boundaries.
Seven's commitment to excellence does not end at the factory door either - it's reflected in the field, and on the podium. Developed and refined by professional riders, every piece of gear is crafted to meet the highest standards of quality, durability, and style. It is this dedication to the sport that has helped Seven MX stand out as an industry leader in motocross.
Top Seven MX Gear Categories:
A Perfect Balance of Comfort, Durability, and Race-Ready Performance
The Seven MX Rival Gear collection is built for serious motocross riders who need a perfect blend of durability, comfort, and mobility. Designed to handle high-speed racing, rugged tracks, and intense competition, the Rival series offers premium materials, strategic ventilation, and a tailored fit for all-day performance.
Why Choose Seven MX Rival Gear?
- Athletic Fit Jersey – Reduces drag and enhances mobility
- Durable, Reinforced Pants – Built for aggressive riding with abrasion-resistant panels
- Laser-Cut Ventilation – Keeps you cool and comfortable during intense motos
- 4-Way Stretch Materials – Provides unrestricted movement and flexibility
- Moisture-Wicking Fabric – Keeps sweat away for a dry, comfortable ride
Seven MX Rival Jersey – Maximum Comfort & Performance
The Rival Jersey is made from lightweight, moisture-wicking fabric to keep riders cool and dry. With strategically placed mesh panels, it delivers optimal airflow while maintaining a race-optimized fit for enhanced mobility.
Seven MX Rival Pants – Race-Optimized Durability
The Rival Pants are designed with abrasion-resistant materials and stretch panels to offer a secure fit without restricting movement. The ergonomic knee construction ensures compatibility with knee braces, while the pre-curved design allows for a natural riding position.
Push Your Limits with Seven MX Rival Gear
Whether you’re battling for the podium or hitting the track for practice, Seven MX Rival Gear delivers the durability, flexibility, and breathability you need to perform at your best. Shop the latest Seven MX Rival collection at BTO Sports and take your riding to the next level!